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Oprah tweets to 16 million about her delicious Calgary chocolates.

Posted: 1/24/2013

 

Cococo's "Amaaazing Chocolates" delight the media icon after the show

 

When Cococo Chocolatiers, a big supporter of Youville Recovery Residence for Women, arranged for 12 women - all hardworking volunteers and supporters of Youville - to attend Oprah's show as Cococo's guests, no one could have predicted it would lead to a shout out by the iconic superstar. Event organizers who are also friends of Youville knew about Cococo's plans to play host for the local charity, and invited Cococo exclusively to provide chocolates for both Oprah's hotel room and green room. The company responded happily.

 

Wanting to showcase the best that Calgary has to offer, Maitre Chocolatier Derrick Tu Tan Pho created a beautiful chocolate sculpture for Oprah, complete with an inspirational quotation from Marcel Proust: "Let us be grateful to the people who make us happy; they are the charming gardeners who make our souls blossom." Oprah also received a selection of products - all of which are new products created by Cococo during this past year.

 

After the show, Oprah let her 16 million Twitter followers know that someone "left some amaaazing chocolates in my green room."

 

"Oprah's Triple-A 'amaaazing' tweet was a fun surprise for our team," said Brian Beck, President of Cococo Chocolatiers and a long time Youville volunteer himself. "We were working quietly with Youville and gave chocolate gifts without making any noise about it, and now this. It was really very generous of Oprah to comment."

 

"And there was obviously a lot of serendipity at work, too," added Beck. "Earlier yesterday I was at The Calgary Herald where Youville - one of The Herald's Christmas Fund charities - learned the Christmas Fund had raised over $1.4 million for local charities, the second-biggest total ever. I was lucky enough at that event to meet Sam Switzer, who donated $250,000 to the Christmas Fund this year and who is a great Youville supporter. I thanked him. Then that same night he was in the front row at the Saddledome where Oprah, who had just met Sam, talked to him by name repeatedly. Meanwhile his daughter was watching the fun as one of Cococo's guests as our 'thank you' to her and Sam. And now Oprah tweets about us. That's got to be proof that what goes around comes around in Calgary."

 

Inspired by Oprah's message, Cococo Chocolatiers remains committed to giving back and supporting local charities. Cococo is the company that purchased Chocolaterie Bernard Callebaut in 2010.

 

For further information or for interview requests please contact:

Shael Gelfand

Peak Communicators (Alberta) Ltd.

L1 901 Centre Street NW

Calgary AB T2E 2P6

Ph: 403-276-7860 x 1

Cell: 403-818-8849

Email: sgelfand@peakco.com

 

About Cococo Chocolatiers, the Chocolaterie Bernard Callebaut Company

Based in Calgary Alberta, Cococo Chocolatiers Inc. operates eight corporate stores in Calgary, one in Banff and two in Victoria, British Columbia. Cococo Chocolatiers Inc. also supports 21 other stores run by independent dealers throughout Canada and the USA. The company employs over 100 people. All products are handcrafted using all-natural, preservative-free ingredients. They offer the finest chocolate products under the Cococo and Chocolaterie Bernard Callebaut brands. For more information please visit: www.CococoChocolatiers.com or www.bernardcallebaut.com

 

facebook.com/ChocolaterieBernardCallebaut

 

Twitter @ChocBernCal

 

About Youville Recovery Residence for Women

Youville's mission is to operate residential recovery facilities for women who experience the co-occurring issues of addiction, mental health distress and a history of abuse. In a unique home-like setting, Youville promotes recovery by providing its clients with holistic counseling and programming services that strive to meet the physical, emotional, spiritual, occupational and social needs of each client. For more information, visit: www.youville.net



For further information, contact:

Shael Gelfand
Peak Communicators (Alberta) Ltd.
(403) 276-7860 x 1